SOCIAL MEDIA MANAGER
REMORE must be US based
Freelance, Part-Time

Papertree Studio is seeking a creative, detail-driven Social Media Manager to lead our Instagram and Pinterest presence. This role is ideal for someone who understands visual storytelling, the luxury wedding and events industry, and how to translate design work into thoughtful, strategic content.

Papertree Studio is a custom stationery boutique and design studio specializing in high-end wedding invitations, event collateral, and bespoke paper goods. Our work is rooted in craftsmanship, texture, and intentional design. The Social Media Manager will work closely with our team to communicate our work, voice, and brand story across social platforms.

Schedule & Structure
5–10 hours per week to start
Flexible schedule
Freelance, long-term opportunity
Fully remote (occasional studio visits are a plus but not required)

Key Responsibilities
Manage and maintain Papertree Studio’s Instagram and Pinterest accounts, including:
Content planning and monthly calendar creation
Scheduling posts, reels, stories, and pins
Maintaining consistent brand voice and visual style

Content creation and curation, including:
Selecting imagery from studio projects and organizing assets
Writing captions aligned with the luxury wedding and events industry
Creating simple graphics, reels, and story content using brand assets
Repurposing existing content into carousels, reels, and Pinterest pins

Pinterest management, including:
Uploading and optimizing pins
Creating and organizing boards
Writing keyword-driven titles and descriptions
Tracking top-performing content and refining strategy

Community engagement, including:
Monitoring comments and DMs and flagging important inquiries
Engaging with planners, venues, photographers, and industry partners

Analytics and reporting:
Providing monthly performance summaries
Identifying trends, opportunities, and growth strategies

Qualifications
Experience managing Instagram and Pinterest for a brand required
Strong writing skills with an editorial, refined tone
Excellent visual eye and understanding of brand aesthetics
Comfortable using scheduling tools (Later, Planoly, Tailwind, etc.)
Highly organized and able to work independently
Reliable, proactive, and deadline-driven

Bonus if you have:
Experience in weddings, events, design, interiors, or luxury lifestyle brands
Basic video editing skills for Reels
Familiarity with the luxury wedding and planner ecosystem

Requirements
Must be able to work remotely and communicate regularly with the studio team
Must be comfortable working independently and managing deadlines

Compensation
Freelance position
Hourly rate based on experience
No benefits

To Apply
Please email your resume, links to accounts you manage (or have managed), and your hourly rate to hello@papertreestudio.net

**No phone calls or studio drop-ins, please. We are an active working studio. Qualified candidates will be contacted via email to schedule a phone and/or in-person interview.